
ProShares
Job title: Website Marketing Manager
Job type: Hybrid Remote in Bethesda, MD
Hiring company: ProShares
Salary: $90,000 – $130,000 Annually
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Job description
ProShares is seeking a Website Marketing Manager with strong technical expertise to oversee the development, maintenance, and optimization of our public websites. This role requires a combination of hands-on technical skills and project management capabilities to ensure our website remains highly functional, secure, and aligned with business objectives.
The ideal candidate will be well-versed in front-end technologies and content management systems (preferably Optimizely) and will work closely with developers, designers, marketing teams, and external vendors to improve website structure, performance, and user experience.
Key Responsibilities
- Manage and optimize website architecture, structure, and front-end functionality to ensure a seamless user experience across devices.
- Provide technical guidance and collaborate with developers to implement new features, troubleshoot issues, and enhance performance.
- Ensure best practices in HTML, CSS, JavaScript, and responsive web design are applied across the site.
- Maintain and improve SEO performance, load speed, accessibility, and security.
- Evaluate and implement third-party integrations, plugins, and APIs to enhance website functionality.
- Work with IT and security teams to ensure connectivity to databases and network accessibility.
- Lead website development projects, including redesigns, feature enhancements, and integrations with other technologies.
- Manage timelines, resources, and vendor relationships to ensure projects are delivered on time and meet business goals.
- Oversee website testing, including QA processes, cross-browser testing, and performance testing.
- Develop and enforce website governance policies, ensuring consistent updates, content accuracy, and compliance with brand standards.
Requirements
- Education: Bachelor’s degree in computer science, web development, marketing, or a related field.
- Experience:
- 3-5 years of experience managing websites, preferably in a marketing or digital agency environment.
- Hands-on experience with CMS platforms (Optimizely preferred) and website content management.
- Knowledge of HTML, CSS, JavaScript, and other commonly used web code familiarity with modern front-end frameworks.
- Experience with website analytics tools (Google Analytics, Google Tag Manager, etc.).
- Understanding of web performance optimization, SEO best practices, and security standards.
- Experience managing website projects, coordinating with developers, designers, and external vendors.
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